Stranger Strange Land

Are Calling Cards Still Useful As A Networking Tool?

Everyone in business has a calling card. You most likely have a calling card and you pass it to potential clients, friends, people you meet, etc. However, do you know whether those name cards are increasing your business? With the power and ubiquity of search engines like Google.com, is the name card still a useful networking tool?

The answer is… DEFINITELY!

However, you can make sure your business card works better to get you business.

1) Make your name card design bold. Don’t be scared to use strong colors, bold pictures. Anything to make people remember you.

2) Make it FUN! Is there a rule saying business cards must be rectangle in shape. One of my most effective business card was in the shape of a monkey’s face. I was at an internet seminar and handed out 4-5 cards to people I talked with. Lo and behold, people started coming up to me BEGGING for a card. “Hey, can I have one of your cool monkey cards, please?”. When was the last time someone said that to you?

Some practical ideas. If you’re selling double umbrella stroller, you can make your card shaped like a stroller. Or if you’re selling computers, what about having your card in the shape of a mouse (a computer mouse, of course!). Things like that will get you noticed and remembered!